Under The Epidemic, How Can We Break The Risk Of Cash Flow In Small And Micro Enterprises? Expert: Do These Three Points.
A sudden outbreak made many small and medium-sized enterprises unprepared. Under the epidemic, how can SMEs rescue themselves from the epidemic situation as soon as possible? How should SMEs develop after the end of the epidemic?
The CCTV finance and economics new media hand in hand the "China Economic lecture hall" specially designed "the new opportunity after the war". Huang Yiping, the vice president of the National Development Research Institute of Peking University, invited the exclusive answer.
Huang Yiping: the new economy, especially the digital economy, has played a role as a macroeconomic stabilizer.
Huang Yiping believes that today's new economy, especially the digital economy, has played a role as a macroeconomic stabilizer. He said that 17 years ago, if we wanted to isolate and shut down, many economic activities basically stopped. Now, though isolation, many economic activities have been reduced, but some economic activities have been replaced, for example, the offline transactions are now becoming online transactions. Now the catering business in the offline industry has been reduced a lot, but many restaurants are doing online takeaway, even Chengdu's hot pot restaurants are taking out. Online business has become more active and has played a buffering role in a certain sense.
A shoemaking company in Zhejiang is called dragonfly. Because all the 4000 shops are closed, they concentrate on developing online business. It is said that business revenue has increased by 600% over that time line. This kind of digital economy and digital technology buffered the impact of the epidemic in a certain sense, which did not exist 17 years ago.
How to break the cash flow of small and medium enterprises? Huang Yiping: do these three things well.
In this outbreak, small and medium enterprises have been hit hard and are facing a break in cash flow.
Huang Yiping said that most small and medium-sized enterprises have little cash reserves, and if they continue to face economic difficulties, the biggest risk is that the cash flow is broken. No money can be taken to maintain business activities, which may lead to bankruptcy and closure.
Huang Yiping believes that helping and supporting small and medium enterprises to tide over difficulties and maintain a relatively good cash flow, generally speaking, there are three ways.
First, try to help small and medium enterprises increase their revenues. Increasing revenue is a multifaceted strategy.
Second, control costs and reduce expenses, so that small and micro enterprises can continue to operate. For example, to reduce rent, reduce interest expenses, delay payment of social security contributions, and reduce electricity tariffs; third, the government may provide direct subsidies to some small and medium enterprises. 。 Such an approach has two advantages: On the one hand, it indirectly supports the life of workers and families; on the other hand, it allows enterprises to retain their staff. Once the economic order is restored, economic activities can pick up quickly. 。 This is also an important means to support economic and financial stability. More direct support can be considered to maintain corporate liquidity and maintain balance sheets.
How to solve this problem? Huang Yiping: digital technology "good helper"
Huang Yiping said that the financing of small and micro enterprises is relatively short, and many traditional financing methods are very inadequate. Many financial institutions are also doing a lot of things, such as banks are doing. Online transactions 。
Online loans have great advantages over loans under the line and loans from physical banks. This advantage may be in two aspects. The first aspect is that during the disaster shock period, especially after disasters, customers and financial institutions have to face face-to-face transactions. It is very difficult for them to do business in second aspects. Many small and medium enterprises are lending to banks, but banks are often making credit decisions. When it comes to traditional wind control information conditions, such as financial data and mortgage assets, these small and micro enterprises fail to get bank loans. Online shows a very prominent advantage. 。
For example, during the outbreak of the epidemic, there was an internet bank in Chengdu called new net bank. They found that during the epidemic period, the loan application of small and micro enterprises was not reduced, but actually increased.
During the epidemic, many small and medium enterprises have a shortage of funds. How can we solve this problem? Under such circumstances, it is difficult to get loans to traditional banks. First, there is no way to contact directly with banks. Now many are non-contact transactions. Second, there is no basic factor for traditional bank credit and risk control.
In this regard, many digital financial institutions have played a large role in supporting small and medium enterprises, helping them tide over difficulties and providing them with various subsidies and financing. In the past, there was often a lack of "starting point", that is, how to find small and medium-sized enterprises, how to evaluate them, and how to provide direct support to them.
To some extent, digital technology can alleviate such problems, not only to find these enterprises, but also to find out their operating conditions. In the future, for example, inclusive finance or support for small and medium enterprises. Digital technology is a very important tool.
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